Sarnia Pop Culture Show

We were brought into the Sarnia Pop Culture Show with one goal, getting more people in the door. This was the 9th annual Sarnia Pop Culture Show and they were looking to grow, previous years hindered by COVID-19 had attendance numbers down and they were looking to come back with a bang.

Given that this was a non-profit event raising money for a local charity we had to make sure that every marketing dollar was well spent. Through a series of digital marketing, print media, and radio advertising we were able to accomplish this and have a record breaking year for the show. Over 100 vendor tables and 1,500 attendees for an event that previously had barely broke 1,000 lead to huge results, an amazing event, and record numbers being raised for local charity organizations.